AFL - Good Ideas, Terrible Ideas, Too Many Ideas, No Idea


Unfortunately these amazing ideas are just going to keep happening while the AFL execs pay themselves performance bonuses based on a stupidity measure.




this is amazing.

this is going to come out one day as some big joauqin phoenix type joke, surely?

a “throwback”!!! to last ■■■■■■■ year? spare me you numpties.


Everytime I see something like this I’m reminded of this excellent Titus piece. So good:

It was 3am on a Sunday morning and the AFL’s latest coke fueled ideas session was starting to get into full swing.

While the night was young, ideas were starting to flow.

It had already been decided that next year, all tribunal decisions would be made by one person and someone had suggested Mick Malthouse would be a good idea.

Over the thumping music, an intern had misheard and written down ‘Michael Christian’. But no one noticed because another new idea had taken center stage.

The AFL executives had started kicking around the idea of a game to be played on a rectangle field. It was to be an historic moment.

The Long Weekend ‘Strategy Offsite’, was where the league developed its new ideas and was legendary in footballing circles.

It had just two rules, there were no bad ideas and you weren’t allowed to sleep for the three days over it was held.

No matter what level of the AFL you were at you could put forward an idea. In recent years, women had even been allowed to contribute ideas.

Ideas such as the sub rule, the Gold Coast Suns, variable ticketing, Etihad Stadium, International Rules, the 17-5 Fixture, ten teams in the finals, poaching Karmichael Hunt and Israel Folau, the shot clock and Carlton getting lots of Friday night games, all had their origins in the offsite.

It was at the recovery party on the Sunday morning, that the idea that was to become AFLX was to be fleshed out.

A senior executive from the football operation area had mentioned it would be easier to stage games in northern states and overseas if the game could be played on a rectangular field.

“We’d have to modify the rules though,” said a junior member of the marketing team, the same person who had invented the GWS Giants.

“We could limit the teams to 11 players,” said a member of the dance circle.

“45-minute halves too,” said another.

Soon the ideas were coming as fast as the beats from the DJ’s laptop.

“Red and Yellow Cards”

“Three Subs.”

“This could be huge overseas!” said a member of the AFL Commission, although the Chupa Chup they were sucking on made them hard to understand.

The session wrapped up and everyone agreed it had been a great offsite with lots of great ideas. Only the idea of a team in Tasmania had been seen as ‘too crazy’.

It was a week later though, as Gillon McLachlan reviewed the hurriedly scribble down notes one of his staff had made over the weekend, that it dawned on him that the team at AFL House had spent their offsite inventing soccer.

But by then it had been announced to the media that a rectangle version of the game was coming, there was to be no stopping AFLX.

A launch was to be put together, featuring elements of the ideas session that had birthed the new format of the game.

As the launch wrapped up, and the media had been ushered out, Gillon McLachlan stood in the middle of Etihad Stadium and could be heard remarking to no one in particular, “There are no bad ideas”, as a single tear ran down his cheek.


I assumed when I saw pink balls in the headline that it was going to be about AFLW rather than AFLsuX.

See, it could be worse…


Ha. I did too which is why I made the tutu comment before reading the article!




The Electrifying '18s they call it in the triple pack- they all look so young!


It just keeps getting more embarrassingby the minute…

Edit: i wonder how much marvel paid for this shambles


Ohhhh, . . jeeeezuz.




AFLX heritage round.


WTAF is that?


That monstrosity was an AFL creation for the 2016 draft, this unfortunate gimmicky marketing for the AFLX has been 3 years in the making


Well, now you’re just being silly…


HAHAH HAHAHAH this is so good


Where’s dreadpool?


How embarrassing. It’s like they’re deliberately marketing AFLX so it appeals to kids.


How many more games/flags would we have won if Fletch was allowed to just waltz out of the goalsquare, run 30, kick 70 m.? Probably none, but he’s the player I want to see with this new goalsquare and not having to kick to yourself rule.


Like ■■■■ bash cricket.