For context, Dan Gilbert - owner of the Cleveland Cavaliers in the NBA - has recently invested millions into an esports company called 100 Thieves. They’ll compete in the North American equivalent competition of LoL. Houston Rockets and the Golden State Warriors also have stakes in teams competing.
Many football clubs like PSG, Roma, and the City group (including Melbourne City) have signed elite FIFA players to represent them.
It’s a great move by the club to get involved in esports in this early stage. I don’t personally watch LoL, but watch a number of other games on stream, esports or not.