Touchscreen is reducing maccas overhead as they have less serving you. And the new drive thru system is a waste. You dont get your order any quicker. I was picking up some nuggets for Billy Jnr and the bloke next to me cut me off when the 2 lanes merge into 1.
Burgers they need to bring back:
El Maco
Chilli quarter pounder.
Actually, it’s about trying to move the crew from standing like robots behind counter to serve you better in the dining room. Robots though, will be robots.
Dual lane DT is nothing to do with serving faster, it’s to do with increasing capacity. Which has worked.
People who act too cool for Maccas should be deported to Iran. I’m as pretentious as the best of them about coffee but if you don’t reckon a Maccas drive through coffee hits the sweet spot of convenience and taste there’s no helping you.
Best things about Macca’s is that the coffee is drinkable and the toilets are clean.
They have their place. I just believe that place is largely on the side of a highway as a convenient pit stop on a long drive.
When we got back to Paris after travelling through Europe, people were very happy to find a clean, and more importantly FREE, toilet at Maccas on the Champs Elysées.
Not many places in the UK you can have a free Zorba or Rodney either. Back in 1997, it cost a pound in Harrods. I made up for it though. I left them a kilo, not a pound.