<a data-ipb='nomediaparse' href='http://www.news.com.au/national/south-australia/antisport-betting-group-simbet-threatens-to-launch-childrens-gambling-app-unless-tv-wagering-ads-during-games-are-stopped/story-fnii5yv4-1226807049857'><span style="font-size:18px;">http://www.news.com.au/national/south-australia/antisport-betting-group-simbet-threatens-to-launch-childrens-gambling-app-unless-tv-wagering-ads-during-games-are-stopped/story-fnii5yv4-1226807049857</span></a><br><strong><span style="font-size:18px;">Anti-sport betting group SimBet threatens to launch children's gambling app unless TV wagering ads during games are stopped</span></strong>
A PROTEST group wanting to stop sports betting ads during broadcasts has threatened to launch a children's gambling app unless laws to stop them are enforced.
The dummy site http://simbet.com/ "Sports Betting Fun for the Whole Family" has been set up by a group calling itself SimBet to show how it would make good on its threat if the Federal Government did not act by a February deadline.
But welfare workers and gambling academics have warned against the strategy because it could backfire and encourage gambling.
The site features so-called endorsements from children such as "Me and my dad had fun betting together and watching football. Luke S, 7 years old.'', "At first I wasn't very good at winning, but in the end I won lots! David B, 5 years old." and "SimBet made watching football with my dad way more fun! I won! James B, 6 years old.''
When contacted by The Advertiser yesterday the group issued a written statement that: "We were simply fed up with the amount of sports betting advertising on TV - especially during live sports and sports shows like "The Footy Show".
"It is impossible to tell what sort of effects this type of advertising will have on children as they grow up, so we thought we would create a simulated betting platform so kids will at least be "experienced" and "educated" when they can legally gamble.
"The initial purpose of SimBet was to try and create a huge outrage on social media that would force changes to advertising sports betting during live sporting events. We had some feedback from high profile people that essentially told us we are wasting our time.''
University of Adelaide gambling expert Paul Delfabbro said the "agent provocateur'' strategy was an "interesting idea'' but was dangerous.
"Teaching kids about the odds of gambling and providing insights into how gambling works, how profits are made, how the industry operates is a good idea,'' he said.
"The main thing is whether kids gain exposure to it in a way that emphasises the educational value of this site as opposed to something which encourages them, or teaches them how to gamble.
"It would need to be used under parental supervision.''
Uniting Communities gambling expert Mark Henley said the protest strategy could backfire.
"The SimBet site looks worrying to me. I fear that the humour strategy may be a bit too subtle,'' he said.
"Any activity that links gambling with sport for kids is a worry for me.
"I suspect that many kids will just see SimBet as a betting game to play while watching sport, conditioning them for adult life for sport and gambling being intertwined.
"I'm very wary of the benefits of SimBet. The focus must be on stronger regulation and enforcement. Our political parties also have to get serious about the costs of gambling, the harm and not just look to the donations to Party funds from the gambling industry.''